Blog
Jennifer Hallmark, Senior Marketing Account Manager June 5, 2023
In our firm’s Marketing Department, we’re often asked, “Should I post personal updates on my social media business pages…particularly LinkedIn and Facebook?” In most cases, your business accounts should consist …
3 Reasons for Posting Personal Content on Business Social Media Accounts Read More »
Rob Matricardi, CFP®, ChFC®, Head of Financial Planning May 19, 2023
Business owners have a full plate. They are managing their business, marketing their products or services, hiring and firing employees, protecting against competition, and worrying about inflation, the cost of …
Become a Trusted Delegate to Your Business Owners Read More »
Jenny Franchi, Senior Marketing Account Manager March 17, 2023
Client appreciation events are a wonderful way to express gratitude, build engagement, and improve customer retention. They are also great for boosting your credibility and allowing your clients to see …
Best Practices for Hosting an Effective Client Appreciation Event Read More »
Rob Matricardi, CFP®, ChFC®, Head of Financial Planning January 19, 2023
Customers are the heart of any business. They are also the lifeline to each of our businesses’ success. Keeping them top-of-mind should be a top priority as well as taking …
Jenny Franchi, Senior Marketing Account Manager November 18, 2022
Can you believe 2022 is almost at an end?! With the new year rapidly approaching, now is the time to start thinking about your 2023 marketing efforts! It’s a great …
3 Marketing Tools to Kick-Start Your 2023 Campaign Planning Read More »